Enrich New SaaS Signups by Domain and Route by Company Size
The moment someone signs up, enrich their company from the email domain and route enterprise-sized accounts straight to sales while others go self-serve.
- 1
Trigger on Signup
Add a
Webhooknode that your app calls with the new user's email on signup. - 2
Enrich the Domain
Add a
Clearbit(orHTTP Request) node to look up the company by the email domain, returning employee count and industry. - 3
Store in HubSpot
Add a
HubSpotnode upserting the contact and company with the enriched attributes. - 4
Route by Size
Add an
IFnode — if the employee count exceeds your enterprise threshold, post aSlackalert to sales; otherwise leave them in the self-serve flow. - 5
Activate and Test
Activate the workflow and send a test signup with a corporate domain. Confirm enrichment and enterprise routing both fire.
Frequently asked questions
What about free email domains?
Detect gmail/outlook domains and skip enrichment, defaulting them to the self-serve flow since there's no company to enrich.
Can I assign a specific rep?
Use territory or industry rules in a Switch node to assign enterprise signups to the right rep automatically.
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