Send Onboarding Emails Tuned to Each Signup Cohort
Not all signups are alike. Route each new user into a cohort by source or role and send onboarding tuned to how that cohort gets value.
- 1
Capture the Signup
Add a
Webhooknode receiving the new user's role and source. - 2
Assign a Cohort
Add a
Codenode placing them in the right cohort. - 3
Enroll in Onboarding
Add a
Customer.ionode adding them to the cohort's onboarding sequence. - 4
Measure Activation
Add a step comparing activation across cohorts.
- 5
Activate and Test
Activate the workflow with test signups. Confirm cohort routing works.
Frequently asked questions
Which cohorts matter?
Split by role or use case first — a marketer and a developer need very different onboarding.
Can I refine over time?
Compare cohort activation rates and adjust the weakest sequences.
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Keep every recipe free
FlowRecipesHub is free and always will be. If a workflow saved you time, chip in what you like — it helps us keep the lights on and build the next batch of automations for everyone.
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