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Schedule and Launch Seasonal Campaigns on Autopilot

Never miss a seasonal moment — plan campaigns against a calendar of key dates and auto-launch each one with its assets at the right time.

difficulty Intermediatesetup 40 minresult Seasonal campaigns launch on schedule with the right creative, so you capture every key retail moment.—
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  1. 1

    Track the Calendar

    Add a Schedule Trigger daily and an Airtable node finding campaigns due to launch today.

  2. 2

    Prepare the Assets

    Add a step pulling the campaign's copy, creative and segment from the record.

  3. 3

    Launch the Campaign

    Add a Klaviyo node sending the campaign to the defined segment at the scheduled time.

  4. 4

    Notify the Team

    Add a Slack node confirming the launch and linking the campaign for monitoring.

  5. 5

    Activate and Test

    Activate the workflow and set a test campaign for today. Confirm it launches on schedule.

Frequently asked questions

What if assets aren't ready?

Add a readiness check that alerts the team a few days ahead if a due campaign is missing its creative.

Can I A/B test seasonal sends?

Yes — configure the campaign with subject-line variants so each seasonal send also optimizes itself.

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