Marketing · n8n
Track Referrals and Reward Both Sides Automatically
Run a referral program that runs itself — track when a referred friend converts, reward the referrer, and thank the new customer.
difficulty Intermediatesetup 40 minresult Referrers and their friends are rewarded automatically on conversion, fueling reliable word-of-mouth growth.—
- 1
Capture Referrals
Add a
Webhooknode logging each referral with the referrer and the friend's code. - 2
Detect Conversion
Add a step that fires when the referred friend completes a qualifying purchase.
- 3
Issue Rewards
Add
Shopifynodes generating a reward code for the referrer and a welcome code for the friend. - 4
Notify Both Sides
Add
Gmailnodes thanking the referrer with their reward and welcoming the new customer. - 5
Activate and Test
Activate the workflow and simulate a referral conversion. Confirm both rewards issue.
Frequently asked questions
How do I prevent fraud?
Require a genuine qualifying purchase and block self-referrals by matching emails and payment details.
What reward structure is best?
Two-sided rewards motivate both sharing and redeeming, driving the strongest referral loops.
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