Escalate Cart Recovery Offers Only When Needed
Protect margin on cart recovery by first reminding without a discount, then only escalating to an incentive if the shopper still doesn't return.
- 1
Detect Abandonment
Add a
Shopify Triggernode on abandoned checkouts. - 2
Send a No-Discount Reminder
Add a
Klaviyonode first reminding the shopper without an incentive. - 3
Escalate If Needed
Add a
WaitandIFstep offering a discount only if they still haven't purchased. - 4
Stop on Purchase
Add a check ending the series once the cart converts.
- 5
Activate and Test
Activate the workflow with a test abandoned cart. Confirm the escalation works.
Frequently asked questions
Why not discount immediately?
Many shoppers return on a plain reminder; discounting everyone needlessly erodes margin.
How big should the escalation be?
Start small and only deepen if the shopper remains unconverted after the reminder.
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