Find the Exact Form Field Where Your Leads Give Up
Your form converts at 40% and you don't know why. Track field-by-field interaction and discover the exact field where people abandon — then fix or kill it.
- 1
Instrument the Form
Add a small script sending field-focus and abandon events to your
Webhooknode. - 2
Log the Journey
Add a
Google Sheetsnode recording how far each visitor got. - 3
Build the Funnel
Add a
Schedule TriggerandCodenode computing dropoff per field weekly. - 4
Report the Killer
Add a
Slacknode naming the worst field:41% of abandons happen at 'Company size'. - 5
Activate and Test
Activate the workflow and abandon a test form mid-way. Confirm the funnel captures it.
Frequently asked questions
What fields usually kill forms?
Phone number, company size and anything feeling like commitment — the data tells you which one is yours.
What's the fix?
Make the killer field optional, move it later, or delete it — then watch the funnel confirm the win.
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