Marketing · n8n

Learn Where Customers Really Come From With a Post-Purchase Survey

Ad platforms all claim the same sale, so your real attribution is a mess. This workflow sends a one-question 'how did you hear about us?' survey after each order and logs the answers to a sheet — the ground-truth channel data your dashboards can't give you.

difficulty Beginnersetup 30 minresult Honest, self-reported attribution for every order — finally know which channels actually drive sales
  1. 1

    Trigger after fulfillment

    A Shopify Trigger on orders/fulfilled waits until the order actually ships.

  2. 2

    Send the survey

    A Gmail node emails a personal one-question Typeform link with the order number pre-filled.

  3. 3

    Collect responses

    A Typeform Trigger captures each answer as it comes in.

  4. 4

    Log the channel

    A Google Sheets node records order number, self-reported channel and order value.

  5. 5

    Roll it up

    Use the sheet to compare self-reported channels against your ad-platform claims each month.

Frequently asked questions

Will customers actually answer?

A single, friendly question right after a good purchase experience gets surprisingly high response rates — far better than a long survey. Adding a tiny incentive lifts it further.

How is this better than pixel attribution?

Pixels miss word-of-mouth, podcasts, and 'a friend told me' entirely — the channels that often drive your best customers. Self-report catches them.

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